Intersec 2026 — interactive experiences for Libus

From 2 to 4 September we worked with Libus at Intersec Buenos Aires 2026, held at La Rural, with a full set of experiences designed to present their safety solutions in a participatory, visual and memorable way.

The route included a booth with controlled scenic vapour, where visitors could experience a powered respiratory protection system with a hood and visor. We also built rotating helmet displays, meant to show each product from different angles and add movement to the space.

To show the properties of the safety lenses we built a double display with two demonstrations: a sand test for scratch resistance and a vapour test for anti-fog performance.

The proposal was completed with an impact simulator that showed each experience's results on a digital interface, a virtual-reality activity set in a warehouse with forklifts and interactive targets, and a pressurised-water demonstration that let people check equipment protection under demanding conditions.

Ultra Interactive owned concept, design, build, development and installation of the experiences. The result was a booth where products stopped being display objects and became live demonstrations, making it easier for the public to interact and to understand their benefits.